Universal Watch Fair 2021

The UNIVERSAL WATCH FAIR 2021 is the first Watch Fair dedicated to independant watchmaking brands to take place in Ginza, Tokyo.

This unprecedented celebration of independent luxury watch brands was held from April 7th to 13th at The Stage, 1st floor, Ginza Mitsukoshi, Main Store...



Seeded NBA player

With French basketball star Rudy Gobert, PHENOMEN is writing a new page in its history by unveiling its first hyper-exclusive model.

A few phone calls and a flight to Salt Lake City, then a meeting, in the Utah Jazz Vivint Arena where Rudy reigns supreme today...



Our first "Phenomen" Rudy Gobert

Phenomen is proud to announce its first partnership with Rudy Gobert, the best defensive player in the NBA and the first French “Phenomen” to join our revolution!


Rudy Gobert is the perfect exemplification of our push for excellence...



Phenomen partnering the Twiga Beach Monaco

PHENOMEN watches will be on display at the only exclusive beach in Monaco, the Twiga Beach owned by Flavio Briatore.


You will be able to admire the ultimate driver’s watch AXIOM starting from the weekend of the Monaco Grand Prix up until the end of September...



Phenomen Audi Team Mars : 1st victory

Phenomen is the main partner of ‘Phenomen Audi Team Mars’ and the proof of our racing lineage.


During the official presentation of the team in Tokyo on March the 14th, guests had the opportunity to discover the car’s Phenomen livery...